How To Start A Preschool

You have decided to start a preschool, how exciting! There will be many emotions and challenges ahead of you but the rewards will be worth it. It doesn’t matter if you are an experienced Early Childhood Educator or new to the field, we have compiled a list of helpful resources to help set you up for success.

#1 👔 Let’s start with your childcare business plan.

It doesn’t matter if you are looking to start within your home or in a large location, a business plan can seem like a complicated task, but it is achievable if you approach them in sections. Setting up your business will be a whole new ball game but this business plan guide will help you explore and examine the key questions you need to answer before starting your business.  This is the stage where you should consider all angles from licensing requirements, your mission, accreditation, and much more.


#2 💳  Budgeting for your childcare business.

Setting up a budget and making it realistic is very important. Take some time to work through the numbers and build out a budget plan with this template. There are many factors that will affect how much it will cost to open a preschool. Check into any start-up grants or financial support that is funded through the state to help get you off on the right foot.

#3 📋 Marketing your childcare to your families in your area.

This part may be just as important as the cost of a center and where many preschool programs never make it because they don’t have enough enrollment.  Marketing that you have open spaces is very important so make sure to do a little homework about your area. You want to include: 

  • Demographics 
  • Influences
  • Challenges
  • Competition 
  • What type of families you want to attract. 

Create an online presence as well to help get involved in the community and see the needs of the families. Check into our blog about branding your center.

#4 🏥 COVID-19 & childcare

It’s been a challenging time for small business owners but don’t let COVID-19 hold you back from starting your preschool. This could be a unique opportunity to serve a need in your community with reduced ratios for safety and parents still needing care. It may not be on the same timeline and expect some delays but as you become familiar with the regulations know that HiMama has made sure to help you with any changes with our customer kit.  

#5 Pros and cons of starting a preschool

is preschool a profitable business

👍 Pros: 

  • You’ll be part of a very rewarding experience as you help children learn and develop in their important formative years.
  • If you love working with children, going to work every day will be a positive experience!
  • Expand your skills by taking on the entrepreneurial challenge of figuring out marketing, operations, and finances for your business.
  • You will be able to implement your own personal ideas and methods to educate children and have complete control over your programming. As the owner, you can choose the best staff, technologies, equipment, etc.
  • As an early childhood educator and preschool owner, you’ll bring value to the world through working with children, providing jobs for your community, and being a customer of preschool suppliers.

👎 Cons:

  • Running a successful preschool can be tough from a financial perspective as a result of the high costs associated with licensing and proper staffing.
  • You must be willing to take on a serious responsibility when it comes to the health and safety of staff and students, so the financial and emotional risk is high.
  • Building a child care facility and program from the ground up will take a lot of hard work, and both financial and time investments on your part.
  • You may find operating a child care facility to be a thankless job. Your preschoolers are unlikely to be thanking you for your efforts, so you’ll have to be motivated by your own passion and interests

#6 💭 Questions To Ask To Determine If You’re Reading To Start A Child Care

 After all of that, walk yourself through this 5 question quiz. If you have a solid answer for these five questions, then get started on opening your preschool. If you don’t, no worries just think through your process a little more. 

  1. Why do you want to start a preschool? 
  2. Is the location you picked a good location and in need of a center?
  3. How will you fund the start-up costs?
  4. What are the licensing requirements for your area? 
  5. What qualities will you look for in teachers when hiring?

Before you start thinking about opening your own preschool, consider this: Do you have the drive – and ability – to run a small business? 

You’ll have to put in countless hours of work, and may or may not be as successful as you had hoped. If you believe you have the work ethic and dedication that it takes to run your own business, you may be able to combine your love of working with children with the thrill of operating your own preschool.

Remember that you must also have the talent and skill to teach other educators how to teach children. In order to carry out your curriculum and activities, your staff will have to learn from you. Do you have the ability to teach, manage, and organize employees? Overall, you’ll have to be a hardworking, incredibly organized individual to get things done each and every day to get your preschool up and running and on its way to success.

If you’re on your way to start your own childcare business, let us know what stage you’re at in the comments below!

Have you recently opened a preschool or child care facility? Or are you thinking about starting your own business? Get the best in child care technology on your side with the HiMama app. We’ve designed our software for busy educators like you to streamline tasks and make keeping track of your daily duties much easier! Contact us today if you’d like to learn more.

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Ron Spreeuwenberg

Ron is the Co-Founder & CEO of HiMama, where he leads all aspects of a social purpose business that helps early childhood educators improve learning outcomes for children.


  • Winnie says:

    I love you himama continue teaching us more

  • Tammy Byrne says:

    This has been so informative. I’m planning to own/open a pre-school after I’ve completed my PhD (after 3 years). I am looking around for lots of information so I’m prepared when we start looking for potential locations.

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